He was previously European Business Manager at Canon Europe, and has worked in the broadcast industry for almost a decade.
Nelson can call upon an in-depth knowledge of broadcast equipment to help his clients find the exact technology they need. In particular, he is well-versed in HD and 4K broadcast lenses, gained during his time at broadcast optics and technology manufacturer Canon, and as a TV lens engineer for Ibertelco Electronica in his native Portugal.
Having managed key accounts for national and private TV stations, production houses and broadcast dealers across Europe, the Middle East and Africa, Nelson has a great awareness of technology trends and industry markets.
And his customer service skills are excellent: he can work with you to identify your broadcast equipment requirements and to ensure that you get the support you need, both at the point of purchase and throughout the life of your technology investment.
Nelson is particularly well-placed to help our overseas clients: he speaks fluent Portuguese and Spanish, as well as understanding Italian – so you can be confident nothing will get lost in translation!